Koolio

Thoughts & news on technology…well, mostly

StumbleUpon being acquired by eBay


stumbleupon.pngWord on the street is that StumbleUpon has signed a term sheet with eBay – indicating that they will be acquired by eBay. The price is rumored to be in the $40 – $45 million range. Not bad for a start-up that raised $1.5m in only one round of venture funding, eh?

StumbleUpon is the internet equivalent of channel surfing on your TV. StumbleUpon is installed as a web browser toolbar that allows users to ‘stumble’ upon websites that match their profile and interestes by clicking a “Stumble!” button. Users can also rate websites (via thumbs up or thumbs down) – the more positive ratings a website has the more that site will be served/displayed to other ‘stumblers.’ If a site is rated positively and has not been rated by another ‘stumber’, then the site is added to their database as a website that should be served/displayed to other ‘stumblers.’

Frankly, I’m not sure why eBay wants to acquire StumbleUpon…GigaOM has a couple of reasons (one involves integrating it with Skype) but that doesn’t seem too compelling to me. What do you think?

[via TechCrunch]

Advertisements

Filed under: Business, Social Web, Software, Technology, Web 2.0

2 Responses

  1. I think the merger will work. It is a right decision of both company. Imagine. You are a buyer who found an interesting product and you want to share it with your friends and on the net. You can easily share it with stumble.

  2. koolio says:

    Good point…and, I really like that scenario because there are times where I would like to know what my friends have bought and what their they think of the product.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: